SEO

Looking to improve your website’s search ranking?

The key to creating a successful SEO strategy is aligning tried and tested SEO techniques with your specific business goals. That is why, here at Easy2Access, we will work with you to create a bespoke SEO approach that will improve your search engine rankings and increase organic traffic to your website.

Our SEO Services

Technical SEO

Do you ever think about what is going on behind the scenes of your website? Technical SEO looks at the technical set-up of your site, the hidden code that could be working hard to help you rise in the ranks of Google.

We will delve into your website’s technical SEO set-up, looking at the infrastructure, the code, and any duplications to ensure that your site is as effective as possible.

SEO Content

Have you heard the expression that content is king? SEO content is a crucial element in any digital marketing strategy, as, without content, your site cannot rank in search engines.

Our content optimisation will help maximise your organic visibility and ensure you attract the right audience to your website.

Linkbuilding

From high-quality inbound links to social media activity to guest blogging and influencer marketing, there are several link building techniques that you can utilise to help your website perform better and improve your position in search engine results from pages.

Ensuring that your off-page SEO strategy is consistent with your on-page strategy is vital if you want your website to gain exposure and increase its position in Google’s PageRank.

Blogging

You may think that blogging is an easy way to boost your SEO, but it only works if it is done properly. Google’s constant algorithm updates can make this SEO strategy trickier than you could ever imagine.

We can help you to navigate these updates and create content that is consistently relevant and original, satisfying both Google and your customers.

Location-Specific SEO

Local SEO is becoming increasingly valuable as more and more people are using their mobile devices to search the Internet.

By using local keywords and other local SEO practices such as creating location-specific pages for your site, we will ensure that when people are looking for the service that you provide in a particular area, it is your business that they find.

Need help improving your mobile app? Head to https://softwaredev.co.za/ for innovative and exciting mobile app development services.

Local Marketing

Local search marketing is an excellent option for small businesses and national brands alike due to its ability to transform a relatively unknown brand into a local household name.

From transforming your Google My Business Profile to building and updating your citations, our local marketing practices will drastically improve your local search ranking.

Content Marketing

Are you guilty of creating content, but not really knowing why? A content marketing strategy will allow you to establish why you are creating content, who you are creating for, and how your content will help your audience in a way that no one else can.

Search Marketing

Search engine marketing, or SEM, relates to your paid marketing endeavours and can include strategies such as Google AdWords, social media ads, pay-per-click, and display ads. Not everyone includes search marketing in their SEO strategy, but we believe that this digital marketing strategy can help your business reach new and highly targeted audiences.

Are you ready to start planning your new digital marketing strategy?

GET IN TOUCH TODAY!